Natura Wines, a top organic wine brand, announced that it has launched an online video contest, titled “Go Live It.” The contest invites wine lovers, age 21 or older, to upload a video showing how they enjoy life, or “live it,” whether it’s out in nature, in the kitchen, surrounded by good company, or more. The two winning entries will receive a GoPro camera and accessories.
Eligible contestants can enter in one of the following ways:
-On Facebook at https://www.facebook.com/NaturaWines/app/403834839671843/
-On Natura’s website at www.NaturaWines.com/GoLiveIt
-On Instagram by uploading a video, tagging @NaturaWines and using #GoLiveItWithNatura.
The contest entry period will run from January 1 to March 1, 2016. From there a voting period will run from March 2 until March 15, 2016.
The winners will be chosen based on the following criteria: One for receiving the most votes, and one chosen by Natura, judged on adherence to the contest’s theme, creativity and originality, and overall quality of the video. While it is not required that Natura Wine is shown in the video, those that do show the wine will receive five bonus votes. The winners must be legal residents of the United States.
“We can’t wait to see what the Natura consumers come back with for the Go live it contest,” says Natura Brand Director, Lauren Marano. “We have such a cool fanbase of people who really know how to enjoy and appreciate life from the most simple things to the most adventurous. That’s what Natura wines are all about anyway, so it’s a great synergy.”